There is nothing wrong with being short. That’s what I say to clients all the time. When it comes to social media, whether it is organic content or paid for advertising, short videos can be an exceptional way of pricking the interest of potential clients. And I say pricking because that is what you want to do. Would you like to see what a short video would like for your business? We can create one for you and there is no obligation to buy. You don’t like then you don’t buy!
You see, it’s not about getting the sale right off the bat on social media. It’s about getting that potential client to stop scrolling down their page. That is the very first thing you have to do. Stop the finger from flicking!
So ideally you want a video that stands out immediately. That makes the person stop scrolling, watch the video, read the copy and then follow your call to action – whether that be to visit a website or get directly in touch to find out more of what you have to offer.
At Hype and Holler we really believe in the quirky approach with video content, that make people stop and take a second look. We also know that short videos can be hugely effective. We know people’s attention span and the sheer volume of content that is on social media makes it a very crowed environment. Businesses need to stand out from the crowd. We can help you do that.
For example this video below is perfect for retailers as Christmas approaches. A quirky message to stop the finger from scrolling. High quality footage. The right font. An interesting message that makes you want to find out more. Imagine your logo and messaging on this infectious ten second video!