Facebook, algorithms, ads and organic reach
When I first started off in digital marketing people would look wide eyed when I said that I got paid for managing people’s social media accounts. ‘You get paid to sit on Facebook and Twitter all day!!’ was the general response. I still get that reaction quite a bit. The general feeling is that posting on FB is easy….. sure we all do it don’t we. The second part is true the first part is not.
